Size comparison
LinkedIn Image Sizes: Personal Banner, Company Cover, Logo, Post, and Article Cover Compared
LinkedIn treats personal profiles and company pages differently when it comes to imagery. Your personal banner has different dimensions than a company cover, and the company logo has its own requirements separate from your profile photo. Getting these wrong matters more on LinkedIn than on casual platforms — blurry or cropped images undermine the professional impression you are trying to make. This comparison covers the five key LinkedIn image surfaces so you can prepare assets for both personal branding and company page management. Whether you are updating your own profile or managing a corporate presence, having the exact specs prevents the trial-and-error of uploading, previewing, and re-uploading.
| Format | Dimensions | Aspect Ratio | Best Export | Max Size |
|---|---|---|---|---|
| LinkedIn Profile Banner | 1584 × 396px | 4:1 | PNG | 8MB |
| LinkedIn Company Cover | 1128 × 191px | 5.91:1 | PNG | — |
| LinkedIn Company Logo | 300 × 300px | 1:1 | PNG | — |
| LinkedIn Post Image | 1200 × 627px | 1.91:1 | JPG | — |
| LinkedIn Article Cover | 1200 × 644px | 1.86:1 | JPG | — |
LinkedIn Profile Banner
1584 × 396px
A wide 4:1 banner that sits behind the profile photo and header text. The profile photo overlaps the lower-left area.
LinkedIn Company Cover
1128 × 191px
An extremely wide banner for company pages. Even narrower than the personal banner, so composition is very constrained.
LinkedIn Company Logo
300 × 300px
Used on company pages and as the visual anchor for brand identity in search results and employee profiles.
LinkedIn Post Image
1200 × 627px
Standard landscape format for feed posts and shared links. LinkedIn also supports square and portrait formats.
LinkedIn Article Cover
1200 × 644px
Cover image for LinkedIn articles (long-form posts). Appears at the top of the article and in feed preview cards.
Frequently asked questions
What is the difference between a LinkedIn personal banner and a company cover?
A personal profile banner is 1584×396 pixels (4:1 ratio), while a company page cover image is 1128×191 pixels — much wider and shorter. They are not interchangeable. Using a personal banner on a company page will be cropped severely, cutting off important content.
What size should a LinkedIn post image be?
LinkedIn recommends 1200×627 for shared post images, which gives a roughly 1.91:1 landscape ratio. This matches the link preview card dimensions and displays well in the feed on both desktop and mobile. Square images (1080×1080) also work but take up less vertical space in the feed.
Does LinkedIn compress images like Instagram does?
LinkedIn does compress uploads, but less aggressively than Instagram. PNG files retain better quality for graphics with text and sharp edges. For photos, JPG at high quality (85-90%) works well. The key is starting at the correct dimensions — undersized uploads get scaled up and look noticeably soft.
After resizing, you can also:
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